NEW ORLEANS – Spears Group announced the recent hire of Deepak Saini as Senior Account Manager. Saini will contribute his extensive expertise in media, public relations and marketing in his new position, reps said. As the Senior Account Manager, Saini is responsible for developing integrated PR strategies and overseeing the day-to-day implementation of those campaigns.
A California native, Saini earned a B.A. in broadcast journalism from San Francisco State University. He spent more than 10 years as a news anchor and reporter in several markets including New Orleans, where he worked at local ABC affiliate as a weekend anchor and reporter. After leaving TV, Saini brought his diverse skills to a local marketing agency where he served as the firm's Creative Director. Most recently, Saini served as the Communications Director at the Louisiana SPCA. In his role, he managed media relations, communications strategy, marketing, social media and more.
"I'm excited to join the Spears team," says Saini. "The award-winning firm is breaking ground in strategic communications and is making waves with thrilling new events, partnerships and ventures. They are true professionals, powered with their innovative thinking and deliver great results for clients."
Saini is an Emmy-nominated journalist who has received several accolades throughout his career, including honors from the Associated Press and Press Club of New Orleans.
"We are very enthusiastic about the addition of our newest team member, Deepak," said Malana Joseph Mitchell, Director of Public Relations. "His vast experience and diverse background as a communications professional will be a great addition to our firm."
