NEW ORLEANS – The Spears Group announced Morgan Ballard has been promoted to public relations account manager, effective immediately. Before joining the team full-time in 2016 as an account coordinator, she participated in the company's semester-long Junior Associate Program in 2013.
A native of New Orleans, Ballard received her Bachelor of Arts Degree in Mass Communication with a concentration in Public Relations from Loyola University New Orleans in 2016. She has experience in strategic planning, experiential marketing, social media and more.
"During my time with Spears, I have been able to be a part of remarkable events such as Fried Chicken Festival, NBA All-Star Weekend and New Orleans Tourism Marketing Corporation," said Ballard. "The opportunity for continuous growth in the company is extremely humbling. I look forward to helping the team reach new heights."
Recently, Ballard was awarded "Most Promising Person of the Year" by the Advertising Club of New Orleans at the 2017 ADDY Awards. While at Loyola University in her role as Account Executive for the Public Relations Student Society of America (PRSSA) Bateman Team, she led the group to win second place in the national Bateman Case Study Competition. Additionally, the team received the highest industry honor, the Silver Anvil award.
"It has been a pleasure to see Morgan grow from a Junior Associate to Account Coordinator to now a PR Account Manager," said Malana Joseph Mitchell, Director of Public Relations and Community Engagement. "I am fully confident she will remain a great asset to the PR team, and I am excited to continue to be a part of her growth."
Founded in 2008, Spears Group is an award-winning strategic communications firm specializing in public relations, experiential marketing, event production, design and more.
