NEW ORLEANS – The Port of New Orleans launched a promotional ad today on WWL-TV Channel 4. The 30-second “We Choose Louisiana” ad will be broadcast through November on New Orleans’ CBS affiliate and through the station’s digital media platforms.
“The ‘We Choose Louisiana’ campaign sheds light on the positive stories of business and industry that choose Louisiana today and every day,” said Gary LaGrange, President and CEO of the Port of New Orleans.
WWL-TV launched the campaign in conjunction with the 10th anniversary of Hurricane Katrina to focus on the positive change that has occurred since, due to the economic growth powered by local business and industry.
The Port of New Orleans is a deep-draft multipurpose port at the center of the world’s busiest port system — Louisiana’s Lower Mississippi River. Connected to major inland markets and Canada via 14,500 miles of waterways, six class-1 railroads and the interstate highway system, the Port is the ideal gateway for steel, project cargo, containers, coffee, natural rubber, chemicals, forest products, manufactured goods and cruising. An extensive network of ocean carrier services, along with added-value services like transloading of bulk into containers, make the Port of New Orleans the superior logistics solution for many types of cargo.
View the campaign here
