NEW ORLEANS – After debuting in 2019 with a small location in Central City, Peewee’s Crab Cakes is expanding rapidly. Last year, Peewee’s owner Charles Armstrong opened a bigger spot on Old Gentilly Road in Gentilly. Next month, he’ll open a location on Chef Menteur Highway in New Orleans East followed by an outpost near Waco, Texas in August. In October, he’ll launch a spot in Kenner.
All the Louisiana stores are company owned; the Texas venture is a partnership.
“Peewee’s is experiencing strong sales even in this unprecedented climate that are allowing us to continue to expand our footprint and bring Peewee’s to new communities,” said Armstrong in a press release. “We’re so excited to grow our presence in Louisiana and Texas and share our delicious crab cakes with a fresh audience.”
Armstrong grew up in the restaurant industry; his parents were cooks at the Marriott hotel and he started cooking when he was 16 and developed his skills at Chef’s Table Culinary Academy. He cooked at Copeland’s for eight years and then began teaching others to cook. At his Central City location, he wanted to bring good New Orleans food to a neighborhood that isn’t rich in food options. Cooking and owning his own restaurant was Armstrong’s lifelong dream.
“Of all our Louisiana locations, I’ve always seen Kenner as the showcase spot for our brand,” said Armstrong. “I’ve been eyeing this area for a long time.”