Larry Morrow
Owner / Morrow’s restaurant / Larry Morrow Events
Larry Morrow is a born entrepreneur who has been learning from family members his entire life.
“My family is a family of entrepreneurs: my mom, my grandmother,” he said. “I grew up watching them, through good times and bad times, and how they handled each situation.”
Among the many hats he has worn are event curator (think festivals, concerts and big names such as Drake and Meek Mill), book author (“All Bets on Me: The Risks and Rewards of Becoming An Entrepreneur”), and, most recently, restaurateur.
Morrow’s restaurant, which he opened in April, 2018 in the Faubourg Marigny neighborhood along with his mother, chef Lenora Chong, is just another expression of his vast résumé of business experiences.
The restaurant features the cuisine of New Orleans, with a twist.
“I wanted [it] to be good food, but also more than just food — an experience,” he says.
Morrow’s menu includes traditional local flavors, such as poor boys, shrimp and okra stew, red beans and rice, and craft cocktails, but also includes Asian items from his family’s Korean roots, such as Korean BBQ and the bibimbap rice bowl.
While Morrow says he’s constantly at work, he doesn’t mind a bit.
“I enjoy what I do,” he says. “I work seven days a week, 365. I am always working, networking. Conversations are all a part of growth. I learn from others and they can learn from me as well. An entrepreneur jumps off a cliff and makes a plan on the way down. That’s the way I work.”
