NEW ORLEANS – EdgeCo Holdings announced that GWM Advisors LLC (“Goss Advisors”) will join EdgeCo’s wealth division, which includes the wealth management operations of Mid Atlantic Capital Group Inc. (“Mid Atlantic”). Goss Advisors is a New Orleans-based registered investment advisor supporting independent financial advisors nationwide. The transaction is expected to close prior to the end of the year, subject to customary closing conditions.
Goss Advisors, honored as a Financial Times Top 300 Financial Adviser four years in a row, was founded by industry veterans Jerry Goss, Alex Goss and Neil Turner. The firm serves over 100 independent advisors nationwide with approximately $8 billion in brokerage and advisory assets.
The agreement with Goss Advisors marks the sixth transaction for EdgeCo, a provider of technology-enabled solutions for financial intermediaries and their clients. It also expands the firm’s footprint in the wealth management business and its support for independent financial advisors.
“We are pleased to partner with Goss Advisors. They are revolutionizing the industry by delivering a flexible yet robust service offering for the independent advisor market. We’re excited to help them expand the tools, resources, and retirement offerings for their current and future advisors as well as introduce Goss Advisors’ concepts to Mid Atlantic’s existing partner base,” said Timothy Friday, Institutional Services Group CEO of Mid Atlantic.
For Goss Advisors, this agreement reinforces the continuation of its mission.
“We founded this organization to give successful advisors more time, margin, flexibility and resources so they could grow their practices,” said Alex Goss, the company’s CEO and founder. “As part of EdgeCo, our access to its industry-leading technology and deep resources will allow us to ramp up our advisor recruiting efforts while enhancing our service levels and value proposition for our existing advisors. We consider our advisors to be family and we couldn’t be more thrilled about what this means for them.”
Executives of Goss Advisors will maintain significant ownership in the newly combined company and will continue to lead Goss Advisors while driving the overall wealth management division to new levels. All employees and offices will be retained as part of the transaction, resulting in continuity for all financial advisor partners of Goss Advisors.