Gambel Communications Welcomes New Senior Communications Strategist


NEW ORLEANS (press release) – New Orleans-based public relations firm Gambel Communications is pleased to announce that Alicia Vial, APR, joined the team as a senior communications strategist. The appointment is effective immediately.

As a senior communications strategist, Vial will develop and manage communications strategies and solutions for a variety of accounts, including Restore the Mississippi River Delta Coalition, Gulf of Mexico Alliance, The Historic New Orleans Collection and The Beach at UNO among others.

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“Alicia brings a wealth of experience to our team at Gambel Communications,” said CEO Amy Boyle Collins. “She is an accomplished public relations practitioner with deep professional development and advanced training in media relations and crisis communications. She knows the media landscape well and has established relationships across the community that will be an asset to our client services.”

A New Orleans native with more than a decade of experience in elevating client stories and leading crisis response, Vial previously served as the communications director for the Louisiana SPCA. During her tenure of nearly eight years, Vial served on national communication councils, oversaw internal and external relations and worked alongside the development department to raise critical funding. Prior to the SPCA, she worked in the New Orleans hospitality industry focusing on digital public relations for multiple properties.

Vial is a member of the Public Relations Association of Louisiana, the Southern Public Relations Federation (SPRF) and the Public Relations Society of America (PRSA). She is a certified in crisis communications by PRSA, is APR certified, has been designated as a Senior Practitioner by SPRF and holds a Bachelor of Arts in Mass Communication with a concentration in Public Relations from LSU.

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