Biz 10 Years | Where Are They Now?: Greg Feirn

Greg Feirn

CEO | LCMC Health
Profiled: December 2015, January 2017, and January 2021

REWIND

When LCMC Health was established in 2009, Wisconsin native Greg Feirn was hired as chief financial officer before being promoted to president, then chief operating officer and ultimately to CEO in May 2014.

Feirn has been prominently featured multiple times in the magazine, including in December 2015, when the opening of University Medical Center (UMC) made our Top Story of the Year; in January 2017, when Feirn was named Biz New Orleans’ “Healthcare Hero” for 2016, and again in January 2021 when he was named an Executive of the Year for 2020 for leading the giant health system through a global pandemic and making the “Acquisition of the Year,” with LCMC’s purchase of East Jefferson General Hospital.

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FAST-FORWARD

UMC will mark its 10th anniversary on Aug. 1, 2025. It opened as the only Level 1 trauma center in the region and has since become the only one to have an associated burn unit not only in the region, but anywhere between Houston, Texas, and Tampa, Florida.

In 2015, LCMC operated five hospitals: Children’s Hospital, Touro Infirmary, New Orleans East Hospital, West Jefferson Medical Center and UMC in New Orleans and West Jefferson Medical Center in Marrero. In 2022, LCMC announced a partnership with Tulane to purchase Tulane Medical Center, Tulane Lakeside Hospital and Lakeview Regional Medical Center in Covington for $150 million.

After prevailing over a challenge by the Federal Trade Commission, in January of this year, LCMC announced it had moved all of Tulane Medical Center’s staf, faculty and patients to EJGH, leaving just the clinics and emergency room. EJGH now has 37 new critical care units, 15 new clinics and eight new operating rooms. The emergency department and cancer center have expanded and LCMC announced a $15 million investment in imaging and interventional equipment and $56 million in infrastructure improvements.

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In 2021, LCMC Health launched its Healthcare Professions Pipeline, which reimburses tuition of degree-seeking healthcare students to earn a degree in exchange for a work commitment at LCMC Health following graduation. The program is now up to 15 partnerships with area universities.

In the fall of 2023, LCMC-managed Children’s Hospital New Orleans’ ThriveKids Student Wellness Program began a partnership with NOLA Public Schools to bring mental and physical health services directly to students. New Orleans youth experience four times the national average for rates of PTSD, with 54% having experienced a murder of someone close to them. The program features a strong focus on mental health care and violence prevention.

Feirn said another big concentration now for LCMC is receiving accreditation from the National Cancer Institute — a win he estimates will take anywhere from four to six years.

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“We’ve announced a $75 million investment with LSU’s Gulf South [Clinical Trials Network],” said Feirn. “Receiving that accreditation will be terrific for our state, region and city, by allowing people to not feel like they have to travel to receive the best cancer care.”

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