NEW ORLEANS – BankPlus joins Beads by the Dozen, Mardi Gras World and Bud Light as a sponsor of the 2024 Samedi Gras festival and the live broadcast of this year’s Endymion Extravaganza.
“Endymion is the carnival parade that everyone wants to see and wants to be a part of, from marveling their lighted, super-sized floats, to spending the day and night enjoying music and entertainment,” said Jeff Ehlinger, executive vice president and Louisiana president for BankPlus. “Having the opportunity to nurture a working relationship with this krewe, this symbol of New Orleans’ carnival, means a great deal to those of us at BankPlus who have fond memories of Endymion over the years.”
The Endymion parade begins at 4 p.m. on Saturday Feb. 10 at the corner of City Park Avenue and Marconi Drive. It ends at the New Orleans Convention Center. Starting at noon the same day, Samedi Gras is the krewe’s pre-parade block party, which is estimated to attract 30,000 revelers. The krewe’s afterparty, the Endymion Extravaganza, will feature music from Grammy winner Sting, as well as Flo Rida, The Mixed Nuts, Groovy 7 and The Wiseguys.
“Endymion is an iconic institution in New Orleans that exemplifies the joy of the carnival season,” said Dan Kelly, president of Endymion and Beads By The Dozen. “We look forward to many more years of partnering with BankPlus for these special events.”
There will be a live broadcast of the parade and Extravaganza from 8 p.m. to 11 p.m. on WVUE-TV.